The biggest and most profitable events in the world all have one thing in common. The Superbowl, World Cup, TED Conferences and many others have all grown their expansive following by sharing their content beyond the physical audience. These events extend their reach to national and even global audiences through content syndication to television, social channels and online.
Selecting a webcast provider is a big decision, after all you are relying on this technology to bring your content to life. That’s why it’s important to pick a vendor that feels like a true partner in your event with the same sense of investment. The most successful webcasts combine engaging features for effective communication, with the technology to back it up so glitches and hiccups are minor, if any. Use our checklist as a reference guide on questions to ask and features you need when selecting your webcast vendor. Technical Must Haves: HTML5 – With Adobe Flash ending, it’s
Video is consuming the internet and changing the way we consume content and communicate. Check out our infographic here on video consumption patterns.