How many times do you check social media? In 2016, we know that three-quarters of Facebook users and half of Instagram users check each site daily¹ and 80% of time spent on social media platforms happens on mobile². You can’t afford to bypass this on-the-move audience when you’re building your marketing plan. You should always have a strategy for social media, not just a bunch of posts. Here are some steps to building social success: Create Social Media Goals & Objectives Social media goals can vary but they’re good to have in place so that you can determine if your social
Solid communication techniques have a waterfall effect of positive outcomes for an organization – more engaged employees, more efficient work and more successes. However, it’s not always easy. Sometimes communicating with one person can be challenging enough, never mind an entire
After coming up with great content for a video, the next question is always how should I publish? With a wealth of video marketing options now, it’s important to select strategic channels that will reach your audience where they are already paying attention.