Within three days of live programming at the HIMSS18 event, HIMSS TV, the first network focused on innovation within technology and healthcare, reached 117,452 live views and 1M impressions.
Executive VP of HIMSS Media, John Whelan, came to INXPO with a very good problem to have. He realized that only about 1 in 4 people who are interested in HIMSS’ annual conference are able to attend due to budget restrictions or scheduling conflicts. That leaves 75% of their target audience unengaged.
Watch our customer story video to learn how HIMSS was able to expand the reach of their physical event through the power of live streaming.
To watch the HIMSS TV live streams, visit himss.tv.