We have added HTML5 streaming technology to enhance the delivery of Online Events as part of our INXPO Event Cloud®. The next generation HTML5 webcasting service beta was launched on June 25, 2016 with the INXPO 12.9 release.
I first started working with INXPO in 2010, when my organization (a trade association) fell on hard times due to a lack of attendance at in-person events. With the recession in full-swing, we needed to do something – and quickly – to turn the downward spiral around. Luckily, a huge increase in attendance at our webinars signaled, “put your conferences online”. The response was outstanding – we had over 11,000 people register for our first event in February 2010, and brought in over $100K in sponsorship revenue.
In this month’s News Roundupwe found articles highlighting how marketers are investing more of their budgets in video and events. In a business world swamped with email campaigns, experimental marketing through virtual events is the new way to go. Need convincing? Check out the articles below.
Unlike most marketing or sales best practices that are tried and true, sales enablement is a relatively new buzz word and function within the business to business community. So how can sales enablement push a sales team to even further success?