A key element of successful organizations is an effective internal communications program. Internal communication ensures that all members are up-to-date on key company information, increases morale and helps to motivate employees. When creating an internal communication program, consider the following tips:
1) Set measurable goals and objectives.
Your internal communications program should have clear and measurable goals. Be as specific as possible. For example, instead a generic goal such as “raise awareness of the company’s 401(k) matching program,” change the goal to “get 100 employees to enroll in the 401(k) program before July 1.”