Note: The following post is by Matt Goodwin, Account Manager at INXPO.
Introduction: Information Overdrive
In the virtual event world, it is difficult to capture your market because there are millions of sites begging for attention. According to the Netcraft Web Server Survey (2011), there are 312,693,296 reported site responses. From breaking news to addicting games, market segments are over saturated with a flood of information. What sets an organization’s virtual presence apart from the rest of the virtual world is the ability to effectively promote the event. Whether it is physical or virtual promotion, an organization can have a tough time swimming in a sea ofvirtually endless possibilities. This blog will possibly help arm your organization with information and resources to increase visibility and generate more attendees.