Comparing your webcast and online event performance against a set standard is key to see just how well you are measuring up. Capturing a slice of your target audience’s time during a busy workweek can be challenging.
Welcome to our second post of our Monetization series!
In this 3-part series, we’re sharing our list of money-making opportunities that will allow you, the host, to maximize your event revenue and offer value to your sponsors. If you’re looking for entry-level options, check out Part 1 here. Now, let’s move up the ladder and discuss mid-level opportunities that will entice your sponsors, and fatten your wallet.
Hosting a live event or webcast can sound ideal to create the most excitement around your event, but getting all the moving parts together can be difficult. There is a lot to coordinate when you may want to broadcast for several time zones, speakers may have conflicting schedules or your program needs to be reoccurring. This is when simulive can come into play. INXPO’s Video Strategist, Sean Keen, explains what “simulive” is and explores the benefits of hosting a simulive webcast.
Watch this episode of the Marketing Mash video series to hear Eric speak with Kathy Pudi Jordan, VP of Marketing atINXPO, about webcast and webinar tips, experiences, and why online events are such a great marketing tactic. Read on for some highlights from the video:
Originally posted by The Marketing Scope. Click here to read the full article.
INXPO’s 13.1 Product Release on Oct. 1, 2016, will reveal new benchmark reporting features, Event as a Service (EaaS) offerings and more. Following the Product Release, INXPO will be hosting a public product launch on Oct. 5, 2016 from 11-11:30 AM CT.