Why We’re Excited About Hybrid Events


It seems that everywhere you turn these days, folks are attending, planning or writing about hybrid events. And that’s great. We’re a firm believer in hybrid events – in fact, we’d like to see every physical event have a digital extension (thus becoming a hybrid event).

Featured Hybrid Event

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August 25-26, 2011 is Event Camp Twin Cities. The physical event takes place in Minneapolis, MN, while the digital extensions happen across the entire web, and in planned locations called “pods” (where regional event campers will gather).

Event Camp Twin Cities has been called an innovation lab for events and we’re looking forward to seeing the new and exciting things that unfold this year. You can read about 5 new things you can experience at #ECTC11.

Related: Event Camp Silicon Valley

Event Camp Silicon Valley will take place in San Jose, CA, and feature a day of unique content on August 24. On August 25-26, #ECSV11 will serve as a remote pod to Event Camp Twin Cities. Great concept, Mike McAllen!

You can find out more about the event – and register, here:


Tips for Producing Successful Hybrid Events

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Ryan Graham from the Peach New Media conferencing team shares some great thoughts on hybrid event production with Jenise Fryatt. We like this particular quote from Ryan, regarding webcasts: “Additionally, increase the ability for interaction by offering Q/A, social media interaction opportunities, a Twitter feed and/or a community for engagement.”

Read the article: http://engage365.org/2011/08/tips-for-producing-successful-hybrid-events/

What is the Audience Experience for Hybrid Events?

Brandt Krueger, Corporate Technology Director for metroConnections, Inc. shares thoughts with Jenise on his experience with hybrid events. Our favorite from quote from Brandt: “When done properly, hybrid events can actually increase attendance at the next meeting.” We agree, Brandt.

Read the article: http://eventcamptwincities.com/2011/08/09/key-question-for-hybrid-events-what-is-the-audience-experience/

What Do Audiences Really Want from Virtual Events?

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Maxine Golding poses this question in Meeting Mentor Online, then quotes from some recent studies to help answer the question. In my mind, what audiences really want from virtual events is good content and the ability to collaborate with like-minded individuals, online.

Read the article: http://www.meetingmentormag.com/august-2011/what-do-audiences-really-want-from-virtual-events/


We’re excited to be a part of the hybrid event revolution. Use the comments section below to share with us upcoming hybrid events that you plan to attend.

Related Resources
  1. White Paper: Hybrid Events Best Practices
  2. Blog Posting: 10 Ways to Incorporate Twitter Into Your Hybrid Events
  3. Case Study: Cisco Live’s Award-Winning Hybrid Event Strategy
  4. Blog Posting: Why Your Hybrid Event Needs a Virtual Emcee


Post contributed by Dennis Shiao